OUR MISSION
To be the trusted growth partner for residential painters, building complete marketing systems that keep their calendars full, month after month.
We help painters dominate Google where homeowners are actively searching, stay top-of-mind in their best neighborhoods through handwritten direct mail, and turn that attention into booked jobs, without the guesswork, wasted spend, or unreliable referral waves.
Why We Exist
At any given moment, only about 3% of homeowners are ready to hire a painter today. Most painters pour all their effort into chasing that tiny slice, and ignore the 97% who will need a painter eventually.
We built Painter Promotions to help painters reach the whole market: the homeowners searching right now, and the ones who will be soon. One system, two engines, Google and direct mail, working together so leads never dry up.
Company History
Painter Promotions was founded by Tyson Richards, a sales and marketing professional who understands the real challenges painting companies face when trying to grow consistently.
After years in direct sales and leading sales operations at Tree Traction, Tyson noticed a pattern: most painters do incredible work but struggle with predictable lead flow. Word-of-mouth dries up. Leads come in waves. And when painters do advertise, they often pay for clicks that go nowhere or get buried beneath competitors on Google.
Seeing this gap, Tyson built Painter Promotions around what actually drives booked jobs for painters today: getting them to the very top of Google through Local Service Ads, where they only pay for qualified leads and earn the Google Guaranteed badge, and backing it with handwritten direct mail that keeps them in front of high-value homeowners who aren't searching yet.
The result is a system painters don't have to manage themselves. We handle the ads, the mail, the lead verification, and the follow-up, so painters can focus on what they do best: painting and growing.
Our Values
Own It: We Take Full Responsibility For Your Results
Integrity to a T: Honest Communication and Ethical Practices
Leveling Up: Continuous Improvement in Everything We Do
Ultra Initiative: Proactive Problem-Solving and Opportunity Creation
TRUSTED BY PAINTING COMPANIES ACROSS THE U.S.
How We're Different
✅ We lead with what works now. Google Local Service Ads put our painters at the very top of search results, above everyone else, with pay-per-qualified-lead pricing and the trust of the Google Guaranteed badge. It's where our clients are seeing their strongest results, and it's where we start.
✅ We reach the whole market. Direct mail handwritten letters keep our painters in the mailboxes of their best neighborhoods, so when a homeowner is finally ready, they already know who to call.
✅ We make sure no lead slips through. Our AI answering and instant text-backs catch every call and message, even after hours, so leads never go cold.
✅ We protect your territory. We only work with one painting company per area. Your leads stay yours.
Team Vision
To build a team that transforms what's possible for painting companies through smart, effective, high-impact marketing.
We envision a future where every painter can grow with confidence, supported by a marketing system that captures demand the moment it appears on Google and nurtures it everywhere else, keeping painters fully booked year-round.
© 2025 by Painter Promotions LLC - All Rights Reserved